why are people so fanatical about their smartphone choice? and other pressing questions

In the comment sections of tech websites I have noticed the alarming regularity of people getting rude, fanatical and bananas about their chosen variety of smartphone. Why does this happen? My theory includes: 1. All smartphones are essentially the same. Standard functions like phone calls, text messages, take a photo or check the weather — they all do that. 2. They are a luxury ie. fairly useless. One could argue that toilet papers are all fairly similar but (in modern society at least) it is considered an essential and so we don’t feel the urge to populate comment threads with our ravings on toilet paper, which leads me to my third and final point. 3. We do in fact feel like suckers for buying these things and desperately need other people to agree with us about being correct in owning “X” phone.

<a href=”http://www.flickr.com/photos/sunnybreaks/9626426402/” title=”overpriced by esquimauxpie, on Flickr”><img src=”http://farm6.staticflickr.com/5508/9626426402_afcc840d7a_n.jpg” width=”279″ height=”320″ alt=”overpriced”></a>

I have to say app prices have really jumped the shark too. They used to be 99cents if not free. Then a few came in at two bucks. And now I keep seeing the price $5.49 pop up. It’s not the minimum price, there are still free and cheap ones but developers seem to think they can get away with a five dollar price tag for what can often better utter shit. Then there’s the odd one that asks forty dollars or similar, for a computer program you’re going to look at on a tiny phone screen.

Yesterday I was looking at an app called, “Zombies, run!” which is a fitness program that encourages you to go jogging and if you don’t keep your pace up you’ll get infected by zombies. Apparently there are little story bits and encouragements that you listen to on earphones that give you the hurry up. I like stories. I’m trying to get a bit fitter and if I ended up wasting $2 on this thing then it’s not the end of the world is it? But the last time I tried to do sustained running – about 6 years ago – my knee started to get really sore. And if there _was_ a zombie apocalypse why couldn’t I ride my bike to escape them? I didn’t get the app.